Sales Performance Management typically requires advanced dashboards that go beyond the native reporting capabilities of Salesforce. In this blog post, we discuss the limitations of Salesforce’s native reports and walk through the report types you’ll need to effectively lead your B2B sales organization.
Salesforce is the gold standard for CRM platforms, powering sales operations for businesses of all sizes worldwide. But even the best tools have their limits, and predictive opportunity scoring is no exception. That’s where Dear Lucy’s Predictive Opportunity Scoring steps in, providing a game-changing feature designed to enhance how Salesforce users forecast sales, prioritize opportunities, and drive results.
HubSpot is a fantastic CRM—your central system of record for the entire customer journey. But when it comes to extracting every ounce of insight from your sales pipeline, it can sometimes leave teams wanting more. Enter Dear Lucy’s Predictive Deal Scoring: a transformative feature designed to elevate how HubSpot users manage their pipeline and prioritize deals.
Sales leaders know the challenge: spotting the deals most likely to close while managing those at risk. Without the right tools, sales forecasting often becomes guesswork, leading to missed targets and wasted opportunities. Predictive Deal Scoring is here to change that. At Dear Lucy, we’ve created a solution that leverages data to replace uncertainty with clarity, helping you focus your efforts on what truly drives results and ensuring every deal gets the attention it deserves.
Sales goal setting is the backbone of any successful sales strategy. Clear, actionable, and measurable goals not only motivate sales teams but also create a roadmap for revenue growth and long-term success. Yet, crafting effective sales goals isn’t as simple as setting a revenue target and hoping for the best. It requires strategic planning, tailored objectives, and real-time tracking to stay on course.
Dear Lucy, a leading provider of data-driven sales insights, is thrilled to announce the appointment of Johanna Korhonen as its new Chief Sales Officer (CSO). In this role, Johanna will spearhead Dear Lucy's global sales efforts, driving growth and fostering strategic partnerships across international markets. She will also join the company's management team, contributing to the overall strategic direction and operational excellence of Dear Lucy.
Hannu Pölönen will join Dear Lucy as Chief Technology Officer (CTO) and as a member of the Executive Leadership Team. With more than 15 years of experience in technology and product development leadership at growth companies, Pölönen brings extensive experience Software-as-a-Service (SaaS) development to Dear Lucy.
Today, we are happy to announce that Dear Lucy has earned the HubSpot Certified App Partner designation. This is an exciting step for us on our growth journey and we look forward to working even more closely with the HubSpot ecosystem. In order to be certified, the app has to pass an extra technical and quality review by HubSpot’s team of developers.
PARTNERSHIPS. Today we are excited to announce a partnership with We Strive. The Gothenburg based consultancy helps companies marry sales and marketing organizations into one, unified team that is driven by common goals and KPIs. Register now to our joint webinar on March 24th to learn more.
We are happy to announce a partnership with Dublin-based Mount Arbor - a HubSpot partner helping globally-focused b2b companies to align marketing, sales and services for growth.
“Dear Lucy is the answer we have been looking for when it comes to understanding and interpreting data for our clients. What we’ve found is that different areas of the business want to know different things to help them drive growth. A CEO wants a better view of revenue growth and pipeline, for example, while the Head of Marketing is more interested in seeing attribution and how leads are progressing through sales to close.” comments Andrew McAvinchey, the Managing Director of Mount Arbor.
Dear Lucy has been approved to the Young Innovative Company program of Business Finland. The government-funded program provides funding of up to 1.25 million euros and it is designed to accelerate the global growth of the most promising startups. Previous participants include the likes of Supercell, Wolt, Transfluent, HappyOrNot and ZenRobotics.
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